EEMA releases COVID safety guidelines for the events industry
Punjab's Minister for Sports and Youth Affairs, Rana Gurmit Singh Sodhi, and Punjab Health Minister Sardar Balbir Singh Sidhu, commended the efforts of the Events and Entertainment Management Association (EEMA) for formulating a comprehensive 300 page Standard Operating Procedures (SOPs) for the events and entertainment industry.
At a special showcase event organised by the newly formed Chandigarh and Punjab regional chapter of EEMA at JW Marriott, the COVID safety guidelines were presented to both the Ministers by EEMA's founder member Ankur Kalra from Delhi.
While Rana Gurmit Singh Sodhi said it is time that the events and entertainment industry which employs nearly 1 crore people with a turnover of Rs.5 lakh crore, must open up to revive the economy.
Health Minister Balbir Singh Sidhu appreciated that EEMA's efforts to train and introduce the COVID safety guidelines shall assure the government, the corporate and the participating guests that it is safe to be a part of social and corporate events, though there is a greater need for every individual to inculcate this discipline and remain responsible by themselves taking all the precautions.
Ankur Kalra, a founder member of EEMA, appreciated the Government’s decision to open
up the event industry allowing the gathering of a maximum of 100 people for social,
religious, cultural, and corporate events in most parts of the country under
Unlock 4.0.
The SOPs are for the event organisers and other stakeholders including hotels to ensure complete safety of the guests, which in fact can be used by any organization, informed Vijay Arora.
Earlier, the local representatives of EEMA presented a copy of the 300-page document to the Punjab’s Health Minister Balbir Singh Sidhu, who hoped that events conducted under strict supervision as per the health guidelines shall ensure the safety of organisers and the guests.
Ankur Kalra said that the lockdown has taken away the jobs and earnings of the people engaged in this industry impacting their families and it is industry's responsibility to revive events by assuring safe events.
EEMA's President Roshan Abbas in his recorded message from Delhi welcomed the government's decision to allow 100 people gatherings which would definitely be incased provided we are able to demonstrate complete safety in events that we create.
The event partner, JW Marriott's safety officer assured how the hotel was taking care of its guests through extensive health safety measures they have undertaken at all their establishments.
A simulated corporate event titled “India is an Event: We’re ready for Safe Events” was also held in the evening for invited guests, event organisers and other industry leaders and government representatives to experience its efficacy.
One of the region’s biggest wedding planner, Tony Singh, hoped that the same zeal and zest that Punjabis represent during their social and wedding events, would return to herald the prosperity in this region.
Another well-known name in corporate events and advertising field Shaleen Kapoor, said that the return of the business gathering would help businesses of all sizes to the network again and revive their closed enterprises through collaboration in this region.
Hardeep Singh, another leader in the trade fairs domain felt that there is a greater need to have more and more exhibitions where businesses and trade can find opportunities to grow.
Punjab Chapter Chairman of PHD Chamber of Commerce and Industry Karan Girhotra said that EEMA's safety guidelines shall definitely help the industry in this region grow and hopefully tradefairs and exhibitions shall also be organised soon to benefit the trade and business.
Present on the occasion were EEMA’s local representatives Binay Pal Singh, Bharat Dhiman, Daman Preet Singh, Vikramjit Singh, Angat Walia & Deepak Kumar besides representatives of the hospitality and tourism industry.
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